Have fun. Find out what you like doing and do it. It's a big game, there's something for you if you had ANY interest in playing in the first place.
Always research traits, for every type of crafting. There is NO EXCUSE not to. Even if you swear you won't craft, just do it. It's basically free (OK, you didn't sell one item, so what) and if you decide to start crafting later, you'll have a HUGE leg up on other late-bloomers.
Loot everything up until level 5 or so, including Coldharbour (for those aforementioned motifs and provisioning recipes). After level 5 or so, food ingredients and "trash loot" become less gold/space efficient and you can start ignoring them.
Always loot: Chests, trunks, wardrobes, desks, bookshelves (skill ups!), other furnishings. These can drop racial motifs, which people will pay for. You can always drop the "junk" you don't want, like crafting materials, and such, but it's worth going through them for motifs, lockpicks, and treasure maps.
Save up for the 43,000 gold mount, it's strictly better, and you can make it a few more levels without the 14,000 gold one (the Imperial one, if you have access, is a good buy).
Go back to the starter islands, even if you blow through them. There are at least two skill points each (including skyshards), decent loot, achievements, and lore books to obtain. On that last note of lore books, go join the Fighter's, Mage's and Undaunted guilds BEFORE going back so you can work on advancing those along the way.
If you encounter a bugged quest, and others seem to be having the same issue, it's likely caused by a phasing issue, and the quest triggers are overloaded due to multiple inputs at once. The best way to fix this is to leave the area and come back later and/or log out WAIT 5 MIN and log back in. This was advice given to me by in-game GMs. That being said, they claimed to have fixed most of these issues. The big problem is that everyone stuck has to do this to reset the triggers, so please cooperate if you find this happening to people.
READ THE QUEST TEXT! If you haphazardly click through quest text you will often be lost on what to do. This is especially true in puzzle quests. They tell you what to do, but they don't always keep that information in your Journal, so if you spam through a quest's dialogue and then you have no idea what to do you have only yourself to blame.
When not doing seriously difficult content, pop on one of each armor type for easy skill ups in case you wish to change types later. I wished I did this during the beta.
You can level weapons/armors that you're not wearing if you have a skill for that line on your bar. You won't be able to use the skill, but it will count for leveling the skill line.
For general questing, have a "action bar" and a "skills I want to level up" bar that you swap to when turning in a quest. This is especially useful once you've caped a skill at tier 4 of a morph and it's a "wasted" slot when it comes to XP.
Eat food and use your potions, you'll get enough of both and they really help, and the basic ones (at least) drop often enough that you shouldn't be shy in their usage.
Discover all the weyshrines asap. Divert your course to find them. They'll help you to no end.
Want to leave Cyrodiil? WEYSHRINE (Not transitus stone)! There are two weysrhines per faction, at the "home bases". Although I suspect that, at launch, you can simply walk out, but don't quote me).
Soul Magic is worth leveling up, get that skill up to one of the morph rank 4s asap, there' no reason not to level it at low levels, and then you're set. Soul Gems are worth having and relatively easy to obtain.
Don't forget to repair your gear, it really makes a difference. Check if you can repair at every vendor and do it.
Pick up every quest you come near, even if you don't want to do it. You don't have to, but there is often lots of overlap so you can end up inadvertently completing two quests and getting some bonus XP (or even a skill point).
Search out mundus stones, their benefits are very much worth having.
I'm sure I could ocme up with more, but that's just a little bit to help you get started.